The goal.
Create a working online home where customers can discover the brand, explore the collection and find the details they need to choose a product.
Our part.
Shopify setup and template customisation — content, product setup and launch.
The thinking.
Work within a Shopify template, bringing the brand photography, collection and product information together in a consistent storefront.
Details to explore.
Lead with the brand.
Campaign photography and restrained navigation make the opening feel like an introduction to the collection.
Open this pageKeep the collection easy to explore.
The collection page gives customers a clear view of the available products and a route into each product’s details.
Open this pageSupport the product decision.
The hoodie page brings together imagery, fit information, care details and size options before the add-to-cart action.
Open this page